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GPS obsessed

Wednesday
28 June 2017





MapmyIndia offers dedicated India maps for Garmin GPS devices

mmi_maps_logoNew Delhi-based MapmyIndia, a consumer navigation leader in India, has announced that it now offers India maps dedicated for Garmin GPS devices.  MapmyIndia maps cover 202 Indian cities, 130, 000 towns and villages, 450, 000 points of interest, and provides navigation to 640, 000 unique destinations across the country.

This is a big deal for both Garmin and MapmyIndia.  While India is ready for an LBS explosion due to a huge population and rapidly growing business infrastructure, both maps and portable navigation devices have been almost useless until now.  While residents of India have been able to purchase Garmin GPS devices outside of the country, there has been no reliable maps to use with the GPS, defeating the purpose of having one in the first place.  By partnering, Garmin will now have distribution access to a massive population it couldn’t previously serve.  And MapmyIndia will have the opportunity to spearhead widespread adoption of consumer navigation services in a country that’s ready for LBS.

MapmyIndia’s Garmin maps are compatible with most popular Garmin GPS devices including the new nuvi 1200 and nuvi 1200 PND lines.  They are now available, pre-loaded on an SD card, from MapmyIndia for INR 7000 (US$137).

MapmyIndia recently raised $9 million from investors including Qualcomm Ventures and Kleiner Perkins Caulfield Byers which the company will use to begin overseas expansion beginning in 2010.

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