Zoombak is on a roll! When most GPS manufacturers are looking to cut costs in any possible way that they can, Zoombak is spending millions on a nationwide television advertising campaign dubbed “Imagine”. Demonstrating the many potential uses of the Zoombak AGPS Locators, from keeping tabs on your spouse to your dog, Imagine appeals to the emotions by highlighting the peace of mind the Zoombak creates.
“As the industry leader, it is up to Zoombak to begin building awareness of the Personal GPS Locator category,” said Simon Buckingham, CEO of Zoombak. “A nationwide, multi-million dollar television campaign was deemed the most effective and efficient way to achieve consumer awareness and provide retail support.”
Created by Gotham Inc. and directed by Sam Crawford at Zoo Films, the Imagine campaign further highlights the easy to use interface, low price point, and mass market availability of Zoombak.
Today, the Zoombak AGPS Locator was awarded Honoree status at the CES Innovations 2009 Design and Engineering Awards in New York, ensuring its place in the Innovations 2009 Showcase during the 2009 International CES, January 8-11, 2009 in Las Vegas.
Available at a huge variety of bricks-and-mortar and online retailers, Zoombak will set you back on average, $199 plus a monthly service charge.
Related Points Of Interest
